Net-A-Porter Could Be Your Go-To For Your Next Art Investment
In the past, finding a piece of art would require a visit to a nearby gallery. But with the growing popularity of e-commerce, finding your next art investment may well be done online. For art afficionados, Net-A-Porter could prove to a great resource for fine art.
Known predominantly for being an online resource for men’s designer fashion, the e-commerce platform has since expanded its offerings. Within it expertly curated Home category, Net-A-Porter has now introduced art to its range of offerings.
Together with fine art e-commerce platform ap8.art, consumers can soon leverage off a series of drops from a selection of contemporary artists. Bridging the gap between the physical and digital art worlds, customers can access the platform to discover and collect museum-quality artwork.
All pieces within each collection work seamlessly together and are framed exactly to the artist’s standards. ap8.art has also digitally verified each artwork, with each piece paired with a certification code registered to the purchaser to provide a record of provenance and value.
According to Viola Raikhel, curator and co-founder, ap8.art, the partnership reimagines what collect art could be like. “Art and fashion are my two greatest passions, and I am honored to be curating for the ultimate luxury fashion destination – a pioneer of innovation and curation for an audience of millions.”
The first drop at NET-A-PORTER features a series of ten framed photographs by revered French artist and fashion photographer Guy Bourdin. The collection includes his most iconic and recognisable images that showcase his bold aesthetic, fusing art, fashion and culture. This limited-edition collection is shoppable exclusively at Net-A-Porter, with less than 100 units of each piece available.