Maje has joined forces with Spanish creative and style icon Blanca Miró to launch Vacanze sulla Costa Italiana, a limited-edition capsule collection that captures the carefree spirit of a Mediterranean summer.

Born from a creative partnership between Maje founder Judith Milgrom and Miró, the collection reflects a shared vision of femininity, individuality and joyful self-expression. What began as a conversation quickly evolved into a collaboration rooted in mutual admiration, with both women drawing inspiration from colour, travel and timeless summer dressing.

At the heart of the collection is a vibrant palette inspired by the Italian coastline. Shades of red, blue and green evoke the warmth of Mediterranean landscapes, sun-drenched seaside escapes and the relaxed elegance associated with summers along Italy’s picturesque shores.

The designs also blend influences from two iconic eras. The playful energy and optimism of the 1960s are reflected through graphic patterns and bold colour combinations, while the clean lines and understated sophistication of 1990s Italian minimalism inform the collection’s silhouettes.

Fluid Fashion

According to Judith Milgrom, the collaboration celebrates an effortless yet contemporary vision of femininity.

“Blanca embraced Maje’s fresh, playful energy and together we celebrated colour, 60s Italian light, minimal silhouettes and graphic, slightly nostalgic motifs to shape an elegant, effortless, audacious and modern femininity,” she said.

For Miró, the collection was designed to inspire creativity and versatility in everyday dressing.

“Vacanze sulla Costa Italiana is a celebration of summer, colour and movement. I wanted every piece to feel playful and easy, but also have a reason to exist — designed for a moment, yet versatile enough to be worn in many ways,” she said.

Combining nostalgic references with contemporary styling, the collection embodies the spirit of a modern Mediterranean getaway. The result is a wardrobe of effortless summer essentials that balance sophistication, femininity and spontaneity, inviting wearers to embrace the joy of dressing with confidence and ease.