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IWC Schaffhausen Celebrates Its Return To Miami In Vibrant Pink

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IWC Schaffhausen Celebrates Its Return To Miami In Vibrant Pink


Mercedes Petronas F1 fans are sure to be tickled pink with this timepiece

IWC Schaffhausen returns for the second Miami Grand Prix. To celebrate, it is presenting a dedicated version of the Pilot’s Watch Chronograph 41 Mercedes-AMG PETRONAS Formula One Team with an eye-catching Miami Pink rubber strap. Pink

In keeping with Miami’s sun-kissed lifestyle and reflecting the vibrant colors of Ocean Drive, the colour pink will accompany the team’s appearance at the upcoming race. IWC will also mark its comeback to Miami with a takeover of Jungle Plaza in the Miami Design District ahead of the race weekend from 3 to 5 May 2023.

Where It Began

IWC Schaffhausen had become the official engineering partner of the Mercedes-AMG PETRONAS Formula One Team in 2013. This year, the Swiss luxury watch manufacturer celebrates ten years of partnership in the most bright and colourful way possible.

As the motorsport’s elite gathers in Florida for the second Miami Grand Prix this weekend, IWC proudly presents the Pilot’s Watch Chronograph 41 Mercedes-AMG PETRONAS Formula One Team watch with a vibrant and positively pink rubber strap.Pink

The pink strap perfectly matches the team’s appearance at the Miami International Autodrome, where eye-catching pink details will be featured on the gloves and shoes of Lewis Hamilton and George Russell.

Inspired By Motorsports

Introduced at the first Miami Grand Prix a year ago, the Pilot’s Watch Chronograph 41 Mercedes-AMG PETRONAS Formula One Team is crafted from remarkably rigid grade 5 titanium. IWC pioneered this material in the watch industry during the 1980s, when the company introduced the first wristwatch with a titanium case and bracelet.

Offering the highest strength-to-density ratio of any metal, titanium is about 45 percent lighter than steel. It is also widely used in automotive engineering to manufacture components subjected to extreme stains, such as engine valves. In addition, titanium impresses with its corrosion-resistance and skin-friendliness.Pink

Style Evolved

The existing version of the Pilot’s Watch Chronograph 41 Mercedes-AMG PETRONAS Formula One Team on a green rubber strap comes in a bundle with a black calfskin strap and will continue to be available online. The chronograph is powered by the IWC-manufactured 69385 calibre movement.

This pink timepiece will be sold exclusively on the Official IWC Schaffhausen Website.


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