Icons Dr. Dre and Snoop Dogg have expanded their beverage business with a brand-new ultra-premium gin. The hip-hop stars have announced the launch of Still G.I.N. By Dre and Snoop. The ultra-premium gin is defiantly smooth and stands out as a clean, light modern gin that’s highly mixable – and supremely drinkable.

A Shot Of Hip-Hop

As the first pure bottled spirit with Dre and Snoop’s official cosign, the game-changing Still G.I.N. By Dre and Snoop proves modern yet elegant, bursting with notes of tangerine, jasmine, and coriander for an unforgettable aromatic finish.

The debut of Still G.I.N. By Dre and Snoop marks the brand’s first expansion since its successful launch in February with the innovative, award-winning premium sparkling gin-based cocktail, Gin & Juice By Dre and Snoop.

Similar to how Gin & Juice By Dre and Snoop pays homage to Snoop’s smash hit song “Gin and Juice” produced by Dr. Dre, Still G.I.N. By Dre and Snoop takes its concept from another of the duo’s classic collaborations – the timeless hit “Still D.R.E.” from Dr. Dre’s groundbreaking multi-platinum album 2001.

In The Mix

Indeed, Still G.I.N. By Dre and Snoop embodies the vibrant citrus-forward flavour profile that effortlessly brings out the best of a cocktail’s essential ingredients, with subtle floral and spice notes introduced to balance and complete its complexity.

This highly-refined botanical gin blend comes from the artisanal process of vapour distillation in a copper pot – skipping no steps in crafting an ultra-premium yet easy-drinking spirit worthy of putting Dre and Snoop’s name on the bottle.

A novel take on contemporary gin, the 85 proof (42.5% ABV) Still G.I.N. By Dre and Snoop is distilled and bottled in the United States, and distributed nationally for US$34.99. The unique honeycomb 750ml bottle and eye-catching packaging for Still G.I.N. By Dre and Snoop was designed by Ini Archibong (who also conceived the distinctive branding for Gin & Juice By Dre and Snoop).

The rollout of Still G.I.N. By Dre and Snoop comes on the heels of the company’s successful first year – from its international expansion in the UK to being the first-ever alcohol sponsor of an NCAA bowl game with the Snoop Dogg Arizona Bowl presented by Gin & Juice by Dre and Snoop.

(Images: By Dre And Snoop)