Zegna Celebrates The World Of Cashmere Over The Singapore F1 Weekend
Zegna brings the world of Oasi cashmere to life
Zegna has brought the World Of Oasi Cashmere to life with an exclusive celebration of the new Oasi Cashmere FW23 collection and the Zegna x The Elder Statesman partnership. Hosted at the magnificent neoclassical Fullerton Hotel’s outdoor terrace, the evening brought together the brand’s closest friends, VIPs, tastemakers, influencers, press, creatives and clients from all over the globe. Among attendees were actor and model Mario Maurer, actor Mike Angelo and singer Nathan Hartono.
Moreover, in the presence of Zegna Artistic Director Alessandro Sartori, guests enjoyed music curated by DJ Yeti Out’s Tom Bray, peppered with the distinct sound of Formula 1 car engines. All set against the background of the superb Singapore city skyline and F1 night race street circuit. The exclusive Singapore event followed the global celebration of the collection after Los Angeles and Chengdu.
Oasi Cashmere is a platform for Zegna to encounter new cultures and visions that are both progressive and responsible. It represents a new model of environmental and business consciousness, an expression of our journey towards full traceability by 2024 and a zero-waste world where beauty reigns and craftsmanship is multifaceted.
What’s In A Name
Named after Oasi Zegna, the home of the brand in the Alps of northern Italy, Oasi Cashmere represents an evolution of its founding philosophies around sustainability and responsible craftsmanship. Being “crafted for tomorrow,” Oasi Cashmere is the perfect platform for innovative partnerships and creative dialogues, such as the one with the Californian label The Elder Statesman.
By sharing a mutual devotion to craft, material excellence, master craftspeople and synchronisation with nature, the Zegna x The Elder Statesman partnership transfigures Alessandro Sartori’s impeccable reset of the masculine wardrobe with The Elder Statesman’s Californian sense of luxury with levity.
The Elder Statesman Collection
The Zegna x The Elder Statesman collection is available now in key stores globally, The Elder Statesman retail channels, and selected wholesale partners. The Zegna boutique at Marina Bay Sands in Singapore has also been reimagined and boldly decorated to embody the Zegna x The Elder Statesman partnership with a dedicated pop-in while the Flagship Store at Paragon Retail Mall will carry the new Oasi Cashmere FW23 collection.
Visit the Official Zegna Website to find out more.