Global superstar Rihanna invites fans into the whimsical world of The Smurfs with the launch of a brand-new FENTY x PUMA collection. This vibrant collaboration celebrates the upcoming Smurfs film, in which Rihanna stars as the iconic Smurfette. The movie is set to premiere in cinemas on 18 July.

Drawing inspiration from the classic cartoon’s distinctive charm, the collection features a playful yet stylish aesthetic. Highlights include cosy oversized knits adorned with Smurfette’s iconic mushroom house and blue polka dot stitched sweatwear. Rihanna’s signature Avanti trainer also makes a return—this time in a striking new denim colourway, available in sizes for both adults and children.

Blending childhood nostalgia with contemporary streetwear, the collection is a tribute to fun, fashion, and individuality. It reflects both the carefree spirit of the Smurfs and Rihanna’s bold design vision. Whether you’re a long-time fan of the franchise or simply looking to refresh your wardrobe with standout pieces, this drop offers something truly unique.

The FENTY x PUMA Smurfs collection is available now, with prices ranging from RM599 to RM899. Shoppers can purchase the range online or visit PUMA’s Sunway Pyramid store to experience the collection in person.