Marina Bay Sands Signs Deal With Scuderia Ferrari Ahead Of Singapore Night Race
Highlights include a replica of the Scuderia Ferrari race car on display at the hotel lobby
Marina Bay Sands has announced a multi-year partnership with Scuderia Ferrari. The timing of the deal coincides with the upcoming Singapore Formula 1 Grand Prix. This collaboration sets the stage for an exhilarating night race series, bringing together the world of motorsport and luxury hospitality to offer a suite of adrenaline-fuelled activations and exclusive hotel packages that capture the essence of both iconic brands.
A Collaboration For The Ages
Moreover, in celebration of the deal with the iconic team, a replica of the SF90 will be on display at the lobby of Hotel Tower 1 at Marina Bay Sands from 11 to 18 September. The spectacular showcase will offer motorsport fans and visitors an opportunity to see up close the Scuderia Ferrari car that raced in the Formula 1 World Championship in 2019.
The Highlights Of The Collaboration
Another highlight of the partnership includes a light-up of the iconic facade of Marina Bay Sands, which will see the three cascading hotel towers and underbelly of Sands SkyPark illuminated in the vibrant hue of Ferrari red throughout the duration of the night race.
On top of that, from 14 to 17 September, this visual spectacle will stand against the backdrop of the city’s stunning skyline to create a dazzling focal point amidst the city skyscrapers. The collaboration will also see official drivers Charles Leclerc and Carlos Sainz, as well as Frederic Vasseur, Team Principal and General Manager of Scuderia Ferrari, involved in partnership activities at the integrated resort.
What Ferrari Had To Say
Paul Gandolfi, Head of Partnership Development at Scuderia Ferrari, said, “We’re delighted to welcome Marina Bay Sands to our family of partners. Our two brands, united in luxury, ambition and the pursuit of quality and excellence, look forward to developing meaningful and memorable experiences for our fans and customers starting with the hugely popular Singapore night race.”
Visit the Official Marina Bay Sands Website to find out more.