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Have You Heard Of The Ferrari Tailor Made Program

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Have You Heard Of The Ferrari Tailor Made Program

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Ferrari Tailor Made

This Ferrari ‘Tailor Made’ program expresses a fiery racing soul through features that convey its unstoppable drive. It’s a Ferrari SF90 XXStradale with Bianco Mille Miglia bodywork and a gloss Rosso Magma livery, accentuating its volumes and suggesting a visual cadence worthy of a single-seater, where every line seems driven by the same competitive impulse.

In the interiors, Rosso Red Jeans Aunde dominates the cockpit, evoking the heat of the track and the driver’s focus, while Tailor Made design seats with black trilobed Superfabric and Cordura inserts merge technical rigour with functional comfort. Tone-on-tone stitching and contrasting stitching in 504 Serafil red thread carve out the surface design with precision, as the gloss Rosso Magma interior livery and white band on the upper arc of the steering wheel create an atmosphere of pure sporting intensity.

Ferrari Tailor Made is an exclusive personalisation programme that allows clients to create truly unique, one-of-a-kind Ferrari vehicles. It offers limitless customisation of materials, colours, and finishes, guided by a personal designer at specialised centres in Maranello, Shanghai, or New York. The process blends personal taste with brand heritage, focusing on three core collections: Scuderia, Classica, and Inedita.

So Tailor Made Costs start from USD300,000 and allows for unlimited customisation, meaning the price increases directly with the rarity of the materials and complexity of the design.

For example, a 2015 Ferrari 458 Speciale with extensive customisations was valued at approximately USD399,000.

Projects can include specialized exterior paint (such as unique historical shades), bespoke cabin materials like specialized fabrics or leather, and unique exterior design. Clients are paired with a dedicated designer to guide the selection of materials and finishes.

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