Global hospitality technology company OYO has announced that it will add 15 new hotels under its premium Sunday brand across Malaysia in 2024.

According to the company, It has identified strategic locations that cover major tourist destinations such as Kuala Lumpur, Johor Bahru, Penang Island, Kuantan and Kota Kinabalu for this program’s expansion.

Sunday Hotels, a premium brand of hotels was originally launched in May 2023 in India by the joint venture between the Softbank and Oravel Stays, the parent company of OYO.

The first Sunday hotel was launched in the globally popular heritage destination Jaipur. Today India has three properties in the portfolio with plans to increase the number to 25 by the end of March 2025.

Sunday Hotels offer an immersive experience, designed to engage the local community, and showcase creativity. Each property has a dedicated team of highly trained hospitality professionals that ensure personalised services for every guest.

From the moment of arrival, guests are treated to a seamless check-in process, with staff available around the clock to cater to their needs.

Commenting on the expansion plan, Akshay Rathod, Country Head, OYO Malaysia said “We are introducing the Sunday brand in Malaysia after their successful launch in India. OYO’s hotel expansion program is a strategic initiative that aligns with the brand’s larger goal of establishing a robust premium hotel footprint.”