Miu Miu Levels Up Your Style The Sustainable Way
Look good and feel better with sustainable style from Miu Miu
Miu Miu is a subsidiary of Prada and since it was founded in 2012, the brand has always pursued sustainable ideologies and has done so by taking mundane pre-loved clothes and giving them a resurgence makeover. Now meet the brand’s newest limited edition project, Upcycled by Miu Miu.
This project includes leather jackets specially crafted and shown on the runway for the Fall/Winter 2022 season and when I say limited edition, I mean EXTREMELY limited edition as not more than 50 jackets will ever be produced in this line so you had better get your hands on them while the getting is good.
Each of these jackets has been meticulously hand picked from vintage markets across the globe then carefully redesigned to breathe new life into an otherwise plain jacket by Miu Miu and finished by hand in the atelier to give birth to a whole new fashion statement.
Being a high fashion women’s brand, the brand fully embraces the paradoxical nature of this choice of jacket which is predominantly a male subculture by giving it a feminine look and drawing inspiration from the twenties with the contrasting material in the collars.
Moreover, the expressive character of the brand shines through in this jacket with the duality of softer elements like stylized flowers, precious crystals, python-print leather and satin ribbon trim all on this ultra manly, “I’m a rebel” statement piece that many see the leather jacket as.
This project is more than just a bold fashion statement, it also messes with the mind by playing on our natural preconceptions of what is masculine and what is feminine.
Shot in an anonymous urban subway with a vintage motorcycle, with gleaming metal and inky rubber featuring models Ever Anderson, Esther McGregor and Mame Bineta Sane, the whole project tells us a story.
However, the Upcycled by Miu Miu leather jackets are more than just the story of one person, it offers a whole new world of potential stories past, present and future and when you wear one of these jackets, you are wearing something new yet you know despite how it feels, there is already a rich story behind it waiting to be told.
Need one to wear on your next motorcycle ride? Visit the Miu Miu website to check out this project along with their other stunning clothes and accessories.