The Franck Muller boutique opening also saw many celebrities in attendance

Franck Muller proudly reintroduces their Malaysian stand-alone boutique at Pavilion Kuala Lumpur as its flagship and the largest boutique in the entire Asian region. While the brand opened its first standalone boutique in Malaysia in 2021, it has now been redesigned and encompasses a larger space with an expansive 1,887 square feet.

Fresh And New

The new boutique unveils a fresh new luxury interior concept that effortlessly blends opulence with modernity and a sophisticated neutral colour palette complemented by the signature Franck Muller navy blue and champagne gold accents.

Moreover, the exterior facade is also a masterpiece, adorned with a unique curved LED screen, showcasing the brand’s most recent collections, captivating and enticing customers to discover more within the boutique. A double-door glass greets you at entrance, featuring the Franck Muller emblem which doubles up as door handles.

Stunning Interior

When you first enter the boutique, you will encounter interior details featuring mirror-like reflections with warm tones. The main entrance presents an augmented and artistic display of 3-large showcases built into tall champagne gold panels, featuring the brand’s latest timepieces amid cutting-edge holographic projections.

It also includes a sofa seating area where you can leisurely explore and fully engage with the brand, viewing grand complications alongside high jewellery timepieces, for which Franck Muller is renowned for. These show-stopping timepieces are also seen on display in capsule-like showcases around the boutique, evoking a museum-like quality.

Relax And Unwind

On top of that, the flagship boutique also includes a dedicated space nestled on the west side, showcasing some of Franck Muller’s world premier timepieces. A few to note are the Cintrée Curvex Crazy Hours which is the brand’s most recognisable complication.

The Cintrée Curvex Revolution 2 is also featured, sporting a double-axis tourbillon while the Vanguard Revolution 3 sports a triple-axis tourbillon. Other noteworthy creations include the Giga Tourbillon, which premiered as the largest tourbillon in the world, and the Thunderbolt Tourbillon, which earned recognition as the fastest tourbillon at the time of its debut.

Last but definitely not least, perhaps the most exclusive of features in the refreshed flagship is a private bar tucked behind a champagne gold door on the west side of the boutique. More information can be found on the Official Franck Muller Website.