One of the world’s biggest fashion houses and one of the world’s most popular video games have come together. Bringing its expertise in fashion to the high tech world of video gaming, Dior has announced a brand-new collaboration with Gran Turismo 7.

Artistic Director of Dior men’s collections, Kim Jones has put his talents forward designing ground-breaking Dior gear for Gran Turismo 7. The video game– available exclusively on PlayStation 4 and Playstation 5 consoles – now feature “skins” – and a customised a vintage car, the De Tomaso Mangusta, designed by Jones, all of which exalt the distinctive hallmarks of the House.

Specially conceived by the Artistic Director of Dior men’s collections for Gran Turismo 7, this inaugural virtual capsule – to be unveiled on August 25 lies at the heart of the game itself. The collection consists of a yellow and grey jumpsuit, matching gloves, reinterpreted Diorizon shoes, and a blue and grey helmet.

Dior Oblique motifs, the CD Diamond initials along with a “Christian Dior Atelier Avenue Montaigne” patch emblazon these different creations. As a final touch, the number “47” appears on the driver’s silhouette and the race car, as a tribute to the year 1947, the date of Christian Dior’s first trail-blazing fashion show, which sealed the success of the New Look and the House.

Uncover the inspiration behind the ‘Gran Turismo 7’ Virtual Racing Capsule by Kim Jones here.

(Images: Dior)