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G-Shock Celebrates Its 40th Anniversary Celebration With 88Rising

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G-Shock Celebrates Its 40th Anniversary Celebration With 88Rising


Iconic watch brand celebrates with a grand pop-up tour in Kuala Lumpur

In celebration of the momentous 40th anniversary of G-Shock, the brand is embarking on a pop-up tour across Southeast Asia, centered around the theme of “Rooted in Toughness.” This eagerly anticipated tour will be landing in Pavilion Kuala Lumpur, from 23 until 29 October 2023, serving as the final stop of this amazing journey.G-Shock

Go Back In Time

The pop-up tour is set to showcase the G-Shock 40th Anniversary collections, including the Clear Remix series, Remaster Black series, Recrystallized series, Adventurer’s Stone series, Flare Red series, and the highly-anticipated G-Shock X Eric Haze collaboration watch.

Moreover, throughout the week-long pop-up event, visitors will embark on an immersive journey back in time with G-Shock, witnessing the brand’s remarkable evolution of toughness.See-Through

Milestone Achievements

From the creation of the pioneering G-Shock DW-5600C in 1983, which marked a milestone in digital watch technology, to its current iconic status, exemplifying both durability and innovation.

At the Centre Court of Pavilion Kuala Lumpur, fans will immediately notice the setup, which draws inspiration from the iconic G-Shock 2100 octagonal shape, beautifully encapsulating the spirit of the brand’s 40-year journey of resilience.G-Shock

Amazing Acts

On top of that, the pop-up event will also feature portraits of several artists from the renowned music collective, 88rising, including Rich BrianWarren Hue, Spence Lee, Dumbfounded, Ylona Garcia, Milli, Atarashii Gakko!, Niki, and Stephanie Poetri.. These artist portraits artfully convey the essence of G-Shock’s legacy, highlighting the artists’ origins and the image of modern toughness.

Visitors will have the opportunity to purchase exclusive G-Shock X  88rising limited-edition t-shirts, priced at RM139 each. These unique t-shirts are available exclusively during the event and are subject to stock availability.

Rooted In Toughness

The G-Shock “Rooted in Toughness” S.E.A pop-up tour at Pavilion Kuala Lumpur Centre Court is set to create a vibrant and dynamic atmosphere that resonates with both G-Shock and 88rising fans and youths in Malaysia, while also introducing a new generation to the brand’s legacy.

Find out more on the Official G-Shock Website.


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